


The Real Value of Your Brand Community
Are you curious what the real value of your brand community is? Well, it could be worth millions… When this company hid their community for 4 months, their costs skyrocketed. They found out it’s 72% cheaper for them to answer a user’s question via...
Critiquing Valve’s Communication Strategy: “Let Updates Do the Talking”
How Valve’s Communication Management is the Opposite of What the Community Wants.

Information Players Want to Receive By Game Genre
This was interesting to find out. It’s probably easy to guess that Strategy genre gamers want Tips, Tricks, and Strategies more than anything else from Developers. But, it is also the #1 choice for Puzzle gamers, Hypercasual gamers, and of course RPG games. This...